Press Release

SVT and Nobel Foundation to Continue Collaboration

April 4, 2002

The Nobel Foundation and Sveriges Television AB (SVT), the Swedish public service television company, have agreed to continue their long-standing collaboration by signing a contract that gives SVT exclusive Swedish and international television rights to the Nobel events in Stockholm during 2002 and 2003.

Michael Sohlman, Executive Director of the Nobel Foundation, comments that "Our ambition is to disseminate as much information as possible about science, literature and peace efforts connected to the Nobel Prizes around the world and with good quality. Our collaboration with SVT has developed successfully, both qualitatively and quantitatively. We are therefore looking forward to this new phase of collaboration."

"The awarding of the Nobel Prize and everything it means in terms of traditional festivities, cultural life and science is one of the great high points of the year for SVT," adds Christina Jutterström, Director General of SVT. "I am very pleased that we have again been entrusted with broadcasting these events around the world. This signifies an unbroken tradition since 1957."

Both contract parties aim at a good balance between science and ceremony in the broadcasts.

The project manager for the Nobel television programs is Kerstin Danielsson, Head of Special Events at SVT.

 

For more information, please contact:

Kerstin Danielsson Head of Special Events, SVT	tel +46 8 784 87 50, cellphone +46 70 884 7802
Helga Baagøe Director of Information, SVT	tel +46 8 784 80 80, cellphone +46 70 878 4808
Camilla Hyltén-Cavallius Media Contacts, Nobel Foundation	tel +46 8 663 14 83, cellphone +46 70 524 5770